Mar 09 2021

AUMA criticizes lack of perspective for trade fairs

The Association of the German Trade Fair Industry sees no signal for trade fair opening. Managing Director Holtmeier speaks out clearly.

At the conference of state premiers on March 3, 2021, the German federal and state governments were unable to offer the trade show industry, one of the sectors hardest hit by the Corona pandemic, any prospects for a new start. The business platform trade fair, which is now almost a year out of operation with a short interruption, has only been vaguely promised another consultation on March 22.

Politics prevents to a large extent business chances for the economy

Jörn Holtmeier, Managing Director of AUMA - the Association of the German Trade Fair Industry, commented: "German trade fair organizers and numerous service providers have lost around 70 percent of their usual turnover in 2020. Jobs are already being cut in many companies. There is a risk that the turnover originally planned for 2021 will at best only be achieved by half. No trade shows have been allowed to take place so far this year. Cancellations for 2021 have now already hit the month of May, as many potential exhibitors are hesitating with participation decisions due to the lack of opening prospects for their trade shows. At the latest at the next federal-state consultations on March 22, there must be a short-term decision for the re-approval of trade fairs due to the long planning times for trade fairs. Otherwise, the first half of 2021 is likely to be completely cancelled and important trade fairs in the second half of the year would be at risk. The lack of presentation and sales platforms will prevent business opportunities on a large scale, especially for SMEs and small businesses."

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