CIFM / interzum guangzhou will be held as scheduled at the China Import and Export Fair Complex starting next Sunday weekend from March 28 to 31, 2021.
As Asia’s largest woodworking machinery and furniture production, interior decoration trade event, CIFM/interzum guangzhou’s influence radiates across Asia. The last edition was widely lauded as a success by the industry despite the pandemic. This year’s run is poised to be larger scale, with heartening visitor pre-registration figures. At interzum guangzhou, the German Pavilion is present with 14 companies on 332.50 sqm.
The organizers present the following highlights:
Highlight 1: “In” Live Streaming · Online Business Matching 2.0
Telecommuting has become an important means for business exchange and economic recovery as a result of the pandemic. Aimed at breaking time and location boundaries, business matching activities in 2021 will be augmented with one-on-one online meet ups to connect overseas buyers and exhibitors in real time. Product categories will cover hardware, machinery, decorative materials and upholstery accessories.
Highlight 2: Business Package Plus (BPP) Zone
International travel restrictions impact not only international visitors, but also exhibitors. With the newly launched Business Package Plus (BPP) to assist affected overseas brands maintain their presence at interzum guangzhou 2021, visitors at the show can continue to source innovative products and solutions from all over the world. Adding buzz to the area, the Agricultural Trade Office of the US Consulate General in Guangzhou will – for the first time - hold a seminar themed "Back to Nature - Modern Wood Structure" to deep dive into the subject matter.
Highlight 3: Technological and Product Application Forums
A series of insightful forums by exhibitors will shed light on advanced technology applications and demonstrations spanning the seven product categories of the show, and examine future growth areas to bring tangible benefits to all participants. Forum topics include: Application of PUR in home furnishing manufacturing, Empower your inner strength with leading adhesive technology, i-Made in Germany: building the next generation of smart home control system, LED cabinet light used for indoor illumination, and Introduction to the global leading height adjustable furniture technologies.
Highlight 4: 20 PLUS 20 Annual Awards
At present, China's urbanization rate will reach 65% in the next five years. Housing requirements are pushing home furnishing companies to carry out technological changes and product upgrades with demand for high-quality customization rising every year.
Launched in 2018, the interzum guangzhou "20 PLUS 20 Annual List" aims to give recognition to exhibitors with the 20 most influential and technologically innovative furniture accessories, which includes hardware accessories, lamps, decorative panels, printing paper and textiles. Special Advisor ist Dick Spierenburg. The awards ceremony will take place on the first show day.