Magazine Living and Furnishing

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Classic furniture brochures have long since stopped being the most effective way to introduce one's product portfolio to potential consumers.

Jan 06 2020 Opinion

ROPO effect: Will advertising brochures be replaced? In times of advancing digitalisation, online research prior to the purchase of a product is assuming an increasingly important role. The information from the web provides potential customers with an initial overview of the product details, prices and availability. However, especially with larger and... learn more

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Magazine Living and Furnishing