Mar 11 2021 - Feb 01 2024

Smart retail: The XXXLutz Group relies on kompas digital signage

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The XXXLutz furniture superstores are currently modernizing their customer communication via screens and interactive product configurators at more than 60 locations, each with up to 100 viewing points. To this purpose, the company is relying on the digital-signage software kompas from dimedis in its XXXLutz, Möbelix and Mömax furniture superstores. The specialist for in-store communication Radio P.O.S. from Kiel in Germany is responsible for the concept and the implementation. The XXXLutz Group operates more than 320 furniture stores in 13 European countries with more than 25,700 employees. With kompas, the family-run company from Austria is combining all previous product configurators and digital-signage systems in a single, centrally controlled solution with immediate effect. Using the kompas software, XXXLutz plans and controls the advertising and the information on the screens and the video walls. In order to improve the shopping experience, XXXLutz also offers its customers interactive service terminals and project configurators. With the interactive configurators, the customers are able to freely select their kitchens, sofas, box-spring beds, carpets, laminate flooring, pictures, electrical appliances and mattresses to suit their taste. XXXLutz is one of the first customers to use kompas Tizen. With kompas Tizen, the integrated operating system of the Samsung screens is being used, meaning that no additional mini PCs are required to play the content. A further expansion of the digital-signage system is planned for all locations in the XXXLutz Group, all implemented and equipped by Radio P.O.S.

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Portrait of Ibrahim Mazari
Ibrahim Mazari Marketing
dimedis GmbH
About the company
dimedis GmbH

dimedis GmbH

Vogelsanger Straße 78
50823 Köln